1. Grab the reader's attention with the first line.

❌ This article is a guide on how you can improve your economic prospects.

✅ In the next 500 words I'll show you how to double your income.

2. Talk like you speak.

❌ If I were to pick an optimal strategy to get fit, I would do 50 push ups a day.

✅ The best way to get fit is to do 50 push ups a day.

3. Keep your sentences short. Break longer sentences into shorter ones.

❌ She received a parcel, and then she opened it, and then what she saw inside shocked her.

✅ She received a parcel. She opened it. What she saw inside shocker her.

4. Use fewer words

❌ In the event of ✅ If

❌ All the time ✅ Always

❌ Along the lines of ✅ Like

❌ Due to the fact ✅ Because

❌ Despite the fact ✅ Although

6. Use active voice instead of passive:

❌ That email was written by me. ✅ I wrote that email.

❌ That painting was created by him. ✅ He created that painting.

7. Be specific. Use numbers when possible.

❌ Here are some exercises that will help you lose weight quickly.

✅ Here are 5 exercises that will help you lose 10 pounds in the next 30 days.

Thanks for reading! Join 4,000 readers and sign up to my newsletter below to get more insights like this.

You'll get: • One insight • Once a week • In one hundred words or less

getrevue.co/profile/heykahn

Ready to build and monetize your audience?

Check out creatoracademycourse.com

Learn how to grow your audience from creators with 2 million followers across every major platform.